Straight from our first, shared vision of the need to elevate the brand communication, Circular has showcased the lifestyle component of Ristorante Cavallino's historic venue in Maranello, contributing to several marketing transformations over time.

From the beginning, our approach has conveyed the rich Emilian heritage with contemporary imagery, composed of true-to-life shots and stories. A commitment to tradition, projected not in the past, but right into the future.

Over the last few years, we have shot the seasonal menus, curated by Massimo Bottura, delivering output photos and videos that resonate well on social and digital platforms. We manage the whole process, from the art direction of the content, to the production of the shooting days in Maranello.

This ongoing collaboration provides a continual opportunity to celebrate and elevate the signature creations of Ristorante Cavallino, shaping and adapting the communication across various channels to meet evolving needs.

This approach has allowed us to gain special insights and to venture into a new industry, the world of slow food. For Circular, this represents both an exciting opportunity and a fresh challenge, enabling us to push boundaries and make significant contributions in this field.